Talk   /   Posted on 22.12.2012

— Death to Bullshit

We like this a lot. Brad Frost pulls a big spotlight onto the torrent of invasive and dowright dirty tactics that content owners are pushing on us. We agree 100% with the sentiment. There is way too much superflous crap out there. Nefarious, 'social', unweildy inaccessible bullshit.

More information exists now than ever before. 72 hours of video are uploaded to YouTube every minute. 10% of all photos ever taken were taken last year. 700,000 apps in the App Store. The list goes on. We're being inundated with more information than ever, but there's still only 24 hours in a day. With more stuff out there, people are forced to focus on what truly matters to them, and their tolerance of unnecessary noise is rapidly diminishing. As creators in this day in age, we have to respect people's time and make things that are legitimately worthwhile. In this age of information overload, thoughtfulness and skill matter more than ever.

Watch it and share it.

EDIT: Changed source - original video missing.

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